Deliverability Toolbox

• Successfully warmed up IPs for 13 total migrations, corporate and licensee lists
• Implemented best practice guidelines for remediating Gmail and Microsoft ISPs and for avoiding list degradation
• Gmail Postmaster Tools reporting
• iOS15 strategic planning
• Successfully implemented strategies to avoid list burn and other common deliverability issues

Email Deliverability Expert

As part of building a successful email program, deliverability needs to be top of mind.  Constantly monitoring list attrition and putting protocols in place to reduce unsubscribes allows for continued engagement on the customer’s terms, while protecting the health of the email program.